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About Us

John George

John is the Principal of Standard Edge. A financial and corporate-oriented professional with wide and successful experience in the management and advisory of business in both domestic and international markets.

He started his career with a big four accounting firm before moving to the Australian Securities & Investments Commission where he specialised in capital raising, takeovers and high profile investigations. For his contributions to regulatory and compliance advancement, John was nominated as a finalist for Young CPA of Year.

He then became managing partner of a top 100 accounting firm specialising in capital raising and corporate advisory.

By the age of 32, John was appointed as Chief Financial Officer of an ASX company operating 34 offices worldwide, employing 2000 people with a turnover exceeding $600 million.

He founded Standard Edge to advise business and utilise his extensive knowledge and experience to help owners develop the skills and disciplines needed to compete in the new global economy.

John is frequently invited to make presentations on business and economic issues to business networks, banks, accounting firms and financial planners.

John is an active community worker and is a board member of the Investment Fund for Bravehearts, Australia?s leading child protection advocate and chairs the sub-committee Endowment Fund of the Royal Brisbane Womens Foundation.

John is a Non Executive Director of Shine Lawyers Ltd and the Gladstone Airport Corporation.